About me
I am fortunate to do what I am most passionate about and for which I have been preparing professionally for over 20 years, during which I have specialized in tourism destinations' planning, management, and development; tourism products and routes; startups; training; and project management.
I have also been a lecturer and consultant for companies, governments, and universities in the tourism industry internationally for over a decade.
My passion for tourism, travel, and experiences, has led me to dedicate several years of my life to travel to more than 55 countries as an explorer and researcher; documenting the best tourism practices in a great diversity of destinations of all kinds, analyzing and getting to know the different markets and keeping up-to-date on the latest trends.
Suggested conferences
ROTAMUNDOS: CREATING A UNICORN
Thanks to the dreams and vision of Javier Cardenas, founder of the Hoteles Rotamundos group, at the end of 2019 began the construction of the fastest growing Tourism Startup in Latin America. Reaching more than 225 hotels just 6 months after its launching, and expanding in less than a year to 3 countries with permanent growth that today remains, and which has been broadly recognized by the UNWTO.
Get to know our story and the challenges that we had to overcome to get to where Rotamundos is today from the perspective of one of the members of the founding team.
DARE TO MAKE A LIVING FROM YOUR GREATEST DREAM
More than a decade ago I decided to give up everything to pursue my biggest dream. For many it seemed crazy, and it was not going to be easy at all. But I managed to chart my own path by traveling 56 countries around the world to become an expert in Tourism.
I want to help you find your biggest dream and build a plan, so that you can make a living by doing what you are most passionate about!
PUEBLOS MAGICOS (MAGIC VILLAGES): A PARADIGM CHANGE IN MEXICO'S TOURIST DESTINATIONS
FIGHT OR SURRENDER.
I have had the opportunity to participate in the certification process as "Pueblo Magico" for various destinations in Mexico, in two of which I was invited to collaborate as the Director of Tourism. All of that has allowed me to witness the evolution of a destination by adhering to a methodology of good practices in its conceptualization, product development, promotion, collaboration of the stakeholders, as well as the valuable use of data for continuous improvement.
This methodology is a great teaching for destinations, governments and companies within the tourism industry and I want to share it with you.
In 2018 I had a near-death experience. After several surgeries, a long period of hospitalization and a huge financial blow, the enormous challenge of starting over began. Learning to walk again and building new opportunities in a scenario of great uncertainty and many difficulties.
Life gives us many challenges, but what matters is how we respond to them.
Let me share my motivation and let's rock it together!
OTHER SPECIALIZED TOPICS
Due to the diverse demand that congresses, forums, workshops and conventions, it is possible to request a specific topic to develop for the lectures, as long as it related to my areas of expertise, which include: tourism; hospitality; experiences; destination design, management and development; destination marketing; market trends; innovation; productive chains; government and public policies; governance; creative concepts; and motivation.
* Conferences, forums and workshops can be scheduled in Spanish, English, Portuguese and French.
